Community research – moving with the times, by Ann Elliott

As consumers' habits and the technology they use continues to develop, so does market research, in order to make it conducive to obtaining feedback. One of the techniques we’ve made a concerted effort to embrace over the past 12 months has been with online communities, an emerging and developing area in market research that takes [...]

By | 2017-06-29T11:37:39+00:00 October 25th, 2016|Uncategorized|Comments Off on Community research – moving with the times, by Ann Elliott

Questions I have been asked lately, by Ann Elliott

Friday Opinion - Propel Newsletter - 11th March 2016 I often get asked: “What are the latest trends I need to know about and what’s really going on out there?” These are some of the questions from the last week or so. Are millennials really drinking less?  There was some interesting research published this week [...]

By | 2017-06-29T13:51:11+00:00 September 27th, 2016|Uncategorized|Comments Off on Questions I have been asked lately, by Ann Elliott

Getting to grips with Generation Y

Friday Opinion - Propel Newsletter - 6th May 2016 Andrew Turner, category and trade marketing director for Heineken UK, was on one of the panels at the Association of Licensed Multiple Retailers Spring Conference in April, and what he said about the Generation Y/millennial generation was illuminating. He said (and I am paraphrasing) one of [...]

By | 2017-06-29T13:50:00+00:00 September 27th, 2016|Uncategorized|Comments Off on Getting to grips with Generation Y

Tim Bacon’s legacy by Ann Elliott

Friday Opinion - Propel Newsletter - 27th May 2016 Last week, I went to Tim Bacon’s memorial service in Manchester along with about 1,500 other people – there was standing room only at The Albert Hall above Albert’s Schloss in Peter Street. It was the most amazing event with emotional speeches from a close family [...]

By | 2017-06-29T13:47:35+00:00 September 27th, 2016|Uncategorized|Comments Off on Tim Bacon’s legacy by Ann Elliott

The brilliance of New Orleans, by Ann Elliott

Friday Opinion - Propel Newsletter - 10th June 2016 New Orleans is one of those cities where everyone who hasn’t been seems to want to go to and where everyone who has been thinks it is tremendous. The recent amazing Propel trip to Chicago presented Sally Whelan from HospitalityGEM and I with the perfect opportunity to [...]

By | 2017-06-29T13:46:29+00:00 September 27th, 2016|Uncategorized|Comments Off on The brilliance of New Orleans, by Ann Elliott