chooks

Chooks

  • Restaurant, Café & To-Go
  • Chooks

Maximising Local Sales

THE BRIEF: 

Engage with the Ealing community to increase brand awareness and increase footfall to the site, off the back of the site launching a new menu.

THE DOING:
  • The marketing plan for Chooks incorporated local marketing, PR and digital. Marketing mediums used included online advertising with the Ealing Times, distribution of loyalty keyrings to employees of local businesses & coverage through media/blogger reviews, including Ealing Today & Eat Out.

 

THE DONE: 

5 pieces of coverage from local media/bloggers and over 145,000 impressions through digital, online advertising and online reviews/coverage.

 

5 PIECES OF COVERAGE
145,000 IMPRESSIONS
10% INCREASE IN WEEKLY SALES

 

Elliotts Agency supported our concept relaunch for Chooks in Ealing. The team at Elliotts made a strong impact on the local Ealing community by directly communicating with local businesses and our social media presence in the area. We found the packaged deals from Elliotts were tailor made to our needs, fulfilled their purpose and were able to quantify the results. This ultimately impacted in a 10% increase in weekly sales.”

Sam Anstey – Operations Director.