Paris House Restaurant, Brand Building
- Restaurant, Café & To-Go
- Paris House Restaurant
CHALLENGE: Build awareness and drive footfall for this newly acquired Michelin starred restaurant
APPROACH: An ongoing integrated retainer developing and delivering a marketing strategy including national, regional & trade PR, social advertising, local marketing, photography, design, web and content.
RESULTS: Regular PR inclusions across consumer & trade media including The Guardian, BBC Radio 2 Breakfast Show, Tatler, The Caterer & CityAM, to a total audience of over 1.2 million. Project management and content development for a new website resulting in a 6% increase in visitors. Activity supported 30% like for like business growth.
TESTIMONIAL: “I appointed Elliotts as the marketing and PR agency for Paris House Restaurant when I took over the business earlier this year. The team at Elliotts have helped us to define a winning strategy that has resulted in significant like-for-like growth in covers and revenue. A highlight of their work was gaining national coverage for me on Chris Evans BBC Radio 2 Breakfast Show and a slot at the Good Food Show. I enjoy working with them as they really understand our business.”
– Phil Fanning, Chef Patron